Back to news Jan 28, 2021

Run your Instagram like a Pro: a new webinar of Stem is Fem for teenagers

Run your Instagram like a Pro: a new webinar of Stem is Fem for teenagers

Nowadays, teenagers tend to use social media for entertainment only and do not see it as an opportunity for building their own professional image or even building a career. Oksana Kuiantseva, PR Manager at Gamingtec, shared key points on how to have a professional profile on Instagram that will become a competitive advantage for applicants of volunteering and educational projects.

According to statistics, 91% of employers use social media to screen applicants. Considering the fact that most teenagers prefer Instagram among other social media, it would be smart of them to create a professional account that would show from the best side their interests and occupations, in other way, use this social media for self-presentation.

A social media profile can tell a lot of things about the user. Posting relevant content, he/she can show interest and engagement in a professional topic or area, motivation to pursue it, their achievements in education, hobbies and habits.

Instagram account becomes the first step in your future career when it turns on your personal ‘elevator pitch.’ Recruiters spend less than a minute checking a profile and decide to invite a person to an interview or not. To make a good impression, think about making it attractive and presentable. Fulfill a bio, including your real name and information about your occupations and interests, add pictures that show your working experience, participation in thematic events, wide social circle, and so on.

Oksana Kuiantseva

Oksana Kuiantseva

PR Manager of Gamingtec

The participants of the webinar learned about how content (or its absence) can damage the personal image. For example, an empty profile is a sign that a person is not socially active or he/she tries to hide something from the recruiter changing privacy settings. Another example, content conflicts with the purpose of the social project or declared values of the applicant.

Avoid publishing pictures of yourself wearing a fur coat if you apply to become a volunteer of anti-fur NGO.

Oksana Kuiantseva

Oksana Kuiantseva

PR Manager of Gamingtec

Stem is Fem project founded by Gamingtec is an educational initiative that motivates girls to choose STEM professions. It includes webinars, workshops, and educational modules that are held every two months. The next module is planned for February. It will be dedicated to Computer Science. Participants will attend a two-day online event that includes meetings with successful women from the industry, question and answer sessions, and creative competition.

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